Creative Print Pieces

I chose these three ads from both Glamour and Essence magazines. Starting with the Fresh Step ad, I think the image was a very creative way to advertise the product. The text was limited to one line but justified the use of the accompanying image. The cat is ceneterd in the middle of the page drawing direct focus. The text reads, "Cats everywhere are having a hard time smelling their litter boxes." The second ad,is very creative given Coach is a leather goods company. The text is centered below the image. There is very little text which allows for more interpretation of the image. The colors are contrasting and vibrant. I think the designer did a excellent job of using the space on the page.


















The verdict is still out on this ad. I think it may be a bit too much text, but the text is quite and does a great job of advertising and explaining the purpose of the product.